Devise and create 5+ direct mail fundraising campaigns per year, consisting of story-gathering, writing content, photographing subjects, determining list criteria, coordinating with the mailroom, and designing print and digital collateral to engage new and recurring donors.
Routinely create/edit/approve emails to deliver information, engage and steward donor audiences and drive readers to our website or donation forms. ​
Familiar with Mailchimp, Constant Contact, Salesforce Marketing Cloud, Luminate Online, and Raiser's Edge Online Express.
Coordinate social media strategy and provide direction on content to highlight donors, corporate partners, fundraising needs, patient stories and maintain collaboration between the Foundation and corresponding hospital social accounts.
Experience writing blog articles, cases for support, email content, grant applications, peer-to-peer fundraising toolkits, patient stories, press releases, social media text, live program scripts, video storyboards and more.
